Digital Brand Positioning Archivi - Top Educational https://www.topeducational.com/en/tag-prodotto/digital-brand-positioning/ Top Educational Tue, 25 Oct 2022 15:36:37 +0000 en-US hourly 1 https://wordpress.org/?v=6.7 https://www.topeducational.com/wp-content/uploads/2022/12/cropped-logo-top-educational-32x32.jpg Digital Brand Positioning Archivi - Top Educational https://www.topeducational.com/en/tag-prodotto/digital-brand-positioning/ 32 32 BIM – Regulatory Updates https://www.topeducational.com/en/prodotto/bim-regulatory-updates/ Tue, 25 Oct 2022 15:36:37 +0000 https://www.topeducational.com/prodotto/bim-regulatory-updates/ With the introduction of mandatory Building Information Modelling (BIM) for the management of complex public procurement projects, there has been an increasing need for specialized professionals such as BIM Specialist, BIM Coordinator, BIM Manager and CDE Manager. In this course we will delve into Ministerial Decree Aug. 2, 2021, no. 312, titled "Amendments to the Decree of the Ministry of Infrastructure and Transport December 1, 2017, No. 560," also known as the Baratono Decree published on August 3 on the website of the Ministry of Infrastructure and Sustainable Mobility.

COURSE DURATION: 1 HOUR
METHOD OF DELIVERY: COURSE ENTIRELY ON LINE (Asynchronous FaD) with issuance of certificate of transparency of skills

L'articolo BIM – Regulatory Updates proviene da Top Educational.

]]> The BIM – Regulatory Updates course, consists of 4 Modules within which the latest regulatory changes will be explored in depth. The purpose of the refresher is to refine the skills of professionals by providing useful tools to align with new work logics so that they operate at their best within their field. The BIM – Regulatory Updates course is aimed at undergraduate and graduate students, technicians and freelancers included in the construction industry, those engaged in the acquisition of representation techniques for construction and architecture. 100% online courses, take when you want
Tutor for the duration of the course
Video lessons available for 12 months
Issuance of Da Vinci Academy Certificate

For more information read the FAQ or fill out the form to be contacted by one of our consultants
[contact-form-7]

L'articolo BIM – Regulatory Updates proviene da Top Educational.

]]> Online marketing https://www.topeducational.com/en/prodotto/marketing-on-line/ Tue, 25 Oct 2022 15:36:37 +0000 https://www.topeducational.com/prodotto/online-marketing/ The course aims to develop skills in the field of online marketing, namely:
- Basic principles of marketing
- Basic Principles of Digital Marketing
- Basic principles of e-commerce
- Basic principles of omnichanneling.

COURSE DURATION: 20 HOURS
METHOD OF DELIVERY: Course delivered entirely online, in asynchronous FaD

L'articolo Online marketing proviene da Top Educational.

]]> The online marketing course provides a set of tools, techniques and methodologies used to promote products and services. It is essential for those approaching the world of work and is also aimed at those already in the corporate sector. Adopting web marketing strategies is key to making your brand known and generating revenue. Learning the basic principles of digital marketing means knowing how to choose the most convenient and effective way to connect with affiliate customers and attract new ones. The course is aimed at entrepreneurs, marketing and sales workers, product and service advertisers, and anyone who wants to enrich their skills or start a career in Digital Marketing from scratch. At the end of the training course he/she should be able to:
Design and manage video, content and social media marketing activities
Analyze data and monitor marketing campaigns
Optimize channels and campaigns so as to achieve set KPIs
Understanding the dynamics of a structured digital brand
Manage different user acquisition channels from an integrated perspective. 100% online courses, take when you want
Tutor for the duration of the course
Video lessons available for 12 months
Issuance of Da Vinci Academy Certificate

For more information read the FAQ or fill out the form to be contacted by one of our consultants
[contact-form-7]

L'articolo Online marketing proviene da Top Educational.

]]> Instagram Business https://www.topeducational.com/en/prodotto/instagram-business/ Tue, 25 Oct 2022 15:36:36 +0000 https://www.topeducational.com/prodotto/instagram-business/ Instagram business is the ideal course for those who wish to properly promote their business or launch through the social network Instagram their business, but also for those who wish to train and become social media professionals by helping companies to emerge and make themselves known through the web.

COURSE DURATION: 2 HOURS
METHOD OF DELIVERY: Course delivered entirely online, in asynchronous FaD, issuance of a personalized certificate, exam not provided

L'articolo Instagram Business proviene da Top Educational.

]]> Through an analysis of Instagram’s features for businesses, the course outlines a comprehensive training course for acquiring the skills needed to pursue business goals using the Instagram platform.

Starting from the analysis of the macro environment and the competitive environment in which the enterprise moves, the brand distinctiveness is defined through a careful process of target audience analysis, construction of Canvas to identify buyer personas, formulation of brand identity and choice of tone of voice.
The course ends with an overview of metrics, appropriate for each stage of the funnel, illustrating their distinctions and how to calculate them for a check on the results and return on investment on the Instagram platform. The course is designed for influencers, freelancers, entrepreneurs, social media managers, and anyone who wants to pitch themselves to companies to help them grow and support them in the area of online marketing. The course helps all those curious about online marketing to make their way through it, learning how to manage Instagram to highlight your company or your customers. The course lends itself to different job outlets as it is cross-curricular.
The learner will acquire the skills necessary to independently manage a page on Instagram, gain awareness of the functions the platform offers.
He/she will learn to conduct market analysis, be able to identify the target audience, track their purchase path, and plan targeted actions for loyalty as well as manage a brand community while respecting the formal and informal rules of netiquette.
The course gives a comprehensive overview to those who wish to master Instagram in its version for Business purposes with particular reference to the following topics:
Why it is important for businesses to use Instagram
How to analyze competitors on digital channels
How to create the Buyer Persona – The tools to use
Know the sales funnel and the path to purchase
Define metrics and goals for each stage of the funnel
Digital Brand Positioning
Brand Personality
Tone of voice and editorial calendar
Community and ROI metrics No requirements. The course is aimed at anyone who wants to learn how to use Instagram for marketing purposes and understand the communication styles and peculiarities of this social platform. 100% online courses, take when you want
Tutor for the duration of the course
Video lessons available for 12 months
Issuance of Da Vinci Academy Certificate

For more information read the FAQ or fill out the form to be contacted by one of our consultants
[contact-form-7]

L'articolo Instagram Business proviene da Top Educational.

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