MARKETING & BUSINESS Archivi - Top Educational https://www.topeducational.com/en/categoria-prodotto/marketing-business-en/ Top Educational Tue, 25 Oct 2022 15:36:37 +0000 en-US hourly 1 https://wordpress.org/?v=6.7 https://www.topeducational.com/wp-content/uploads/2022/12/cropped-logo-top-educational-32x32.jpg MARKETING & BUSINESS Archivi - Top Educational https://www.topeducational.com/en/categoria-prodotto/marketing-business-en/ 32 32 Communication for Marketing https://www.topeducational.com/en/prodotto/communication-for-marketing/ Tue, 25 Oct 2022 15:36:37 +0000 https://www.topeducational.com/prodotto/communication-for-marketing/ The course is aimed at those who want to improve communication for business purposes, companies who want to invest in marketing, those who have a business and want to develop effective strategies, and anyone who works in this field and wants to keep up to date.

COURSE DURATION: 3 HOURS
METHOD OF DELIVERY: Course delivered entirely online (Asynchronous Fad Mode) with issuance of personalized Certificate of Attendance

L'articolo Communication for Marketing proviene da Top Educational.

]]> Marketing and Communication activity is the common thread between the enterprise and the external environment. Companies’ success is based on the ability to innovate, a customer-centric approach, and a continuous interpretation and revolution of market rules.
For this reason, the marketing and communication course, favors easily applicable tools. The models that can be used by participants in their own business context provide the necessary tools useful in fostering the relationship with the final recipient of the sales process, the“customer-person.” The course is designed for internal staff of companies who want to increase and improve their communication skills and for all those who want to present themselves to companies and marketing agencies, updating and implementing their knowledge. Ease of participation
Flexible times
Ease of practice management
Advantageous price
Immediate technical assistance guaranteed The professionals for whom the course is intended:

Those who work or intend to work in marketing agencies
Marketing Manager
Product Manage
Brand Manager

This is also a useful course for those who are not in a strictly marketing-related profession but want to work on promoting their brand or business. The course is designed to cover all areas of expertise by providing the specific skills related to Communication and Marketing.

Introduction to Marketing
Evolution of the Concept of Marketing
Fundamental Elements
Goals and Tools for a Marketing Strategy
Key Market Strategies
Criteria for Determining a Corporate Visual Identity.
Introduction to Brand Identity No prerequisites required. This course is for you if you intend to increase your skills related to marketing communication and language. 100% online courses, take when you want
Tutor for the duration of the course
Video lessons available for 12 months
Issuance of Da Vinci Academy Certificate

For more information read the FAQ or fill out the form to be contacted by one of our consultants
[contact-form-7]

L'articolo Communication for Marketing proviene da Top Educational.

]]> Online marketing https://www.topeducational.com/en/prodotto/marketing-on-line/ Tue, 25 Oct 2022 15:36:37 +0000 https://www.topeducational.com/prodotto/online-marketing/ The course aims to develop skills in the field of online marketing, namely:
- Basic principles of marketing
- Basic Principles of Digital Marketing
- Basic principles of e-commerce
- Basic principles of omnichanneling.

COURSE DURATION: 20 HOURS
METHOD OF DELIVERY: Course delivered entirely online, in asynchronous FaD

L'articolo Online marketing proviene da Top Educational.

]]> The online marketing course provides a set of tools, techniques and methodologies used to promote products and services. It is essential for those approaching the world of work and is also aimed at those already in the corporate sector. Adopting web marketing strategies is key to making your brand known and generating revenue. Learning the basic principles of digital marketing means knowing how to choose the most convenient and effective way to connect with affiliate customers and attract new ones. The course is aimed at entrepreneurs, marketing and sales workers, product and service advertisers, and anyone who wants to enrich their skills or start a career in Digital Marketing from scratch. At the end of the training course he/she should be able to:
Design and manage video, content and social media marketing activities
Analyze data and monitor marketing campaigns
Optimize channels and campaigns so as to achieve set KPIs
Understanding the dynamics of a structured digital brand
Manage different user acquisition channels from an integrated perspective. 100% online courses, take when you want
Tutor for the duration of the course
Video lessons available for 12 months
Issuance of Da Vinci Academy Certificate

For more information read the FAQ or fill out the form to be contacted by one of our consultants
[contact-form-7]

L'articolo Online marketing proviene da Top Educational.

]]> Instagram Business https://www.topeducational.com/en/prodotto/instagram-business/ Tue, 25 Oct 2022 15:36:36 +0000 https://www.topeducational.com/prodotto/instagram-business/ Instagram business is the ideal course for those who wish to properly promote their business or launch through the social network Instagram their business, but also for those who wish to train and become social media professionals by helping companies to emerge and make themselves known through the web.

COURSE DURATION: 2 HOURS
METHOD OF DELIVERY: Course delivered entirely online, in asynchronous FaD, issuance of a personalized certificate, exam not provided

L'articolo Instagram Business proviene da Top Educational.

]]> Through an analysis of Instagram’s features for businesses, the course outlines a comprehensive training course for acquiring the skills needed to pursue business goals using the Instagram platform.

Starting from the analysis of the macro environment and the competitive environment in which the enterprise moves, the brand distinctiveness is defined through a careful process of target audience analysis, construction of Canvas to identify buyer personas, formulation of brand identity and choice of tone of voice.
The course ends with an overview of metrics, appropriate for each stage of the funnel, illustrating their distinctions and how to calculate them for a check on the results and return on investment on the Instagram platform. The course is designed for influencers, freelancers, entrepreneurs, social media managers, and anyone who wants to pitch themselves to companies to help them grow and support them in the area of online marketing. The course helps all those curious about online marketing to make their way through it, learning how to manage Instagram to highlight your company or your customers. The course lends itself to different job outlets as it is cross-curricular.
The learner will acquire the skills necessary to independently manage a page on Instagram, gain awareness of the functions the platform offers.
He/she will learn to conduct market analysis, be able to identify the target audience, track their purchase path, and plan targeted actions for loyalty as well as manage a brand community while respecting the formal and informal rules of netiquette.
The course gives a comprehensive overview to those who wish to master Instagram in its version for Business purposes with particular reference to the following topics:
Why it is important for businesses to use Instagram
How to analyze competitors on digital channels
How to create the Buyer Persona – The tools to use
Know the sales funnel and the path to purchase
Define metrics and goals for each stage of the funnel
Digital Brand Positioning
Brand Personality
Tone of voice and editorial calendar
Community and ROI metrics No requirements. The course is aimed at anyone who wants to learn how to use Instagram for marketing purposes and understand the communication styles and peculiarities of this social platform. 100% online courses, take when you want
Tutor for the duration of the course
Video lessons available for 12 months
Issuance of Da Vinci Academy Certificate

For more information read the FAQ or fill out the form to be contacted by one of our consultants
[contact-form-7]

L'articolo Instagram Business proviene da Top Educational.

]]> Social Media Manager https://www.topeducational.com/en/prodotto/social-media-manager/ Tue, 25 Oct 2022 15:36:36 +0000 https://www.topeducational.com/prodotto/social-media-manager/ Whether you want to make it your profession, or you want to use these skills to push your business, or your professional figure (or knowing how to test the quality of those who do it for you), the course that prepares you as a Social Media Manager is fundamental.

COURSE DURATION: 1 HOUR
DELIVERY METHOD: Course delivered entirely online, in Asynchronous FaD mode, without final exam and with the issue of a personalized certificate.

L'articolo Social Media Manager proviene da Top Educational.

]]> The course in Social Media Manager offers the opportunity to increase their skills related to the world of digital communication and prepares the user to move with mastery in this vast territory and equipped with a multitude of useful tools to offer varied job opportunities and creative professions in the post-digital era. The course is aimed at entrepreneurs, marketing and commercial workers, product advertisers and all those who intend to learn how to use social media proactively and embark on new work adventures. The course allows the learner to acquire the useful knowledge to better juggle as Social Media Marketing, be a support to companies, help them emerge on the market and make themselves known. The course lends itself to different job opportunities as it is transversal.
Whatever the reference sector, the course will help to understand the potential of storytelling as a marketing and communication technique functional to sales or development as well as to create brand awareness and increase sales by exploiting the potential of influencer marketing. No special requirements are required. It can be accessed by all those who are attracted to the world of communication through social media and do not want to miss the opportunity to launch into rewarding experiences. 100% online courses, take when you want
Tutor for the duration of the course
Video lessons available for 12 months
Issuance of Da Vinci Academy Certificate

For more information read the FAQ or fill out the form to be contacted by one of our consultants
[contact-form-7]

L'articolo Social Media Manager proviene da Top Educational.

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